Our Website Design & Development Process
Six clear steps from first conversation to a tested, launched website and beyond.
The six steps of every project
Each step has a clear output you review and approve before we move on.
Discovery
A call or meeting to understand your business, customers, competitors and goals. We review your current website, analytics and search visibility if you have them.
- Business goals and success measures
- Target audiences and their questions
- Competitor and keyword review
Proposal & plan
A written proposal with the sitemap, page list, features, content responsibilities, timeline and cost.
- Sitemap and keyword target per page
- Fixed scope and milestones
- Clear payment terms
Content & design
Page content is planned and written, wireframes are drawn, and the visual design is created for desktop and mobile.
- Content outlines and copy
- Wireframes and design concepts
- Up to the agreed revision rounds
Development
The approved design is built on a private staging link with CMS, forms, integrations and on-page SEO.
- Responsive templates
- CMS and forms
- Technical SEO and structured data
Testing & launch
Cross-device testing, speed checks, form tests, redirects, analytics and Search Console setup before going live.
- Device and browser testing
- 301 redirects from old URLs
- Sitemap submission
Support & growth
Training, handover of credentials and optional maintenance, SEO and marketing to grow results.
- CMS training and guide
- Maintenance plans
- SEO and campaigns
Process FAQs
How involved do I need to be?
We need your time mainly at the start (discovery and content inputs) and at review points for design and pre-launch checks. A single decision-maker on your side keeps the project moving.
What slows website projects down?
Late content and photos, and feedback from many people at once. Agreeing content responsibilities and one point of contact at the start avoids most delays.
Can I see the website before it goes live?
Yes. Every project is built on a private staging link you can review on your own devices before launch.
Ready to start?
Share your requirements and we will send a written plan and proposal.